Legal
Privacy Policy
Last updated: February 2026
Information we collect
We collect information you submit directly through forms on this website, such as your name, work email address, company name, role, website, company size, revenue range, optional phone number and any message or assessment answers you provide. We also collect basic technical and campaign attribution data, such as referring URL and campaign parameters.
How we use information
We use the information to respond to your request, deliver assessment results, discuss a potential engagement, and improve our services and website. We may send relevant follow-up communication about your inquiry. You can ask us to stop at any time.
Analytics and cookies
This website may use analytics tooling to understand aggregate usage and the performance of our marketing. Analytics data is used to improve the site and is not sold.
Sharing
We do not sell personal information. We share information only with service providers that help us operate this website and our client communication, and only as needed to provide those services, or where required by law.
Data retention and security
Submissions are stored securely and retained only as long as needed for the purposes described above or as required by law. We use reasonable technical and organizational measures to protect the information we hold.
Your choices
You can request access to, correction of, or deletion of the personal information you submitted by emailing sales@demandstandard.com.
Contact
Questions about this policy can be sent to sales@demandstandard.com.